Senior Account Executive - Digital Marketing Agency

About the role

A South African-based, fully remote Senior Account Executive is sought by a digital marketing agency specialising in reputation management and AI visibility for the automotive and medical sectors. The agency acts as a fractional marketing partner for high-growth operators and is expanding into new verticals. The role suits a seasoned sales professional who owns the full revenue cycle, from cold outreach to closing, and builds a pipeline from scratch.

Key responsibilities

• Identify and research high-potential clients through multi-channel outreach, industry events and strategic partnerships.
• Own the full sales lifecycle, from cold outreach and discovery to proposal, negotiation and closing.
• Lead discovery calls to uncover prospect pain points and present tailored marketing solutions.
• Maintain a meticulous pipeline in HubSpot with accurate forecasting.
• Work with the Growth & Revenue Director to align sales strategy with expansion goals.
• Hand off closed deals to the delivery team and act as the client's advocate.
• Build a network of referral partners and complementary agencies.
• Integrate AI tools into the sales workflow to improve productivity and personalisation.

Required profile

• 5+ years of B2B sales experience, ideally in a digital marketing agency or similar professional services environment.
• Proven track record of full-cycle sales ownership and meeting or exceeding revenue targets.
• Value-based selling and strong presentation and communication skills.
• Proactive use of AI tools in sales workflows.
• South African based, with interest in regional market dynamics.

Required skills

• Advanced HubSpot CRM (or equivalent) with disciplined pipeline management.
• Nice to have: retainer-based sales, automotive aftermarket or collision repair background, GTM experience, referral network, and basic SEO, SEM, paid social and content knowledge.

What we offer

• Competitive salary and performance-based incentives.
• Fully remote work with high autonomy and ownership.
• Opportunity to lead expansion into new verticals and exposure to an AI-forward sales culture.