Chief Executive Officer

About the role

The Chief Executive Officer will provide overall strategic leadership and direction for Safal Group, ensuring sustainable growth, profitability and long‑term value creation in line with the Group’s vision and regulatory requirements.

Key responsibilities

• Define and execute the annual and multi‑year strategic and business plans, aligning them with the Group’s 5‑Year Strategic Plan and performance scorecards.
• Own the full P&L, driving revenue growth, margin expansion, cost productivity and cash‑flow discipline.
• Build and maintain relationships with customers, regulators, government agencies and industry bodies to strengthen market leadership.
• Lead commercial and market strategy, including pricing, channel management, brand positioning and market development.
• Champion customer engagement programmes, key account management and ecosystem development.
• Oversee working capital health, credit governance and debtor performance in collaboration with Finance.
• Negotiate strategic partnerships, major projects and key contracts as the company’s chief external representative.
• Ensure accurate and timely financial and operational reporting to the Board, Group leadership and statutory bodies.
• Oversee enterprise risk management, health & safety, governance and statutory compliance.
• Promote an inclusive, ethical and values‑driven culture and drive talent development, succession planning and leadership capability.
• Provide strategic oversight on CAPEX prioritisation, asset investment and long‑term operational reliability.
• Collaborate with the Supply Chain Team and Group Procurement Manager to ensure diligent procurement activities.