SEO Specialist

About the role

We are looking for an experienced SEO Specialist to drive organic growth across our marketing websites. You will be responsible for implementing and refining SEO strategies, ensuring technical health, and delivering measurable performance improvements.

Key responsibilities

• Optimise website performance through technical SEO best practices.
• Implement and continuously refine SEO strategies across marketing websites.
• Conduct in‑depth keyword research and analyse performance across channels.
• Monitor, analyse, and report on key SEO metrics such as rankings, traffic, and overall performance.
• Manage and optimise Google Business Profile listings.
• Use Google Analytics to track performance, set goals, and generate insights.
• Maintain website quality and consistency by enforcing content standards.
• Identify, debug, and resolve technical SEO issues.

Required profile

• 3–5 years of experience as an SEO Specialist.
• Hands‑on experience working with CMS platforms (e.g., WordPress).
• Strong understanding of search engine algorithms, ranking factors, and technical SEO principles.
• Proven experience with SEO tools such as Ahrefs, SEMrush, Screaming Frog, Moz, or similar.
• Strong analytical mindset with the ability to translate data into actionable insights.
• Experience in geographic SEO (GEO) is advantageous.

Required skills

• WordPress (or other CMS platforms).
• Ahrefs.
• SEMrush.
• Screaming Frog.
• Moz.
• Google Analytics.
• Google Business Profile.