Senior Growth Marketer – ABM (Hybrid)
Hustle Consulting (Pty) Ltd · Cape Town
Job description
About the role
We are looking for a senior growth marketer who will own and execute ABM‑focused paid campaigns for named accounts. You will work directly with a data‑driven VP, a growth engineer, and cutting‑edge AI tools to drive pipeline influence for our SaaS clients.
Key responsibilities
- Plan, launch and optimise paid ABM campaigns across LinkedIn, Google Search & Display, programmatic, G2/Capterra and affiliate networks.
- Build and maintain account‑level measurement frameworks in HubSpot and Salesforce.
- Collaborate weekly with a growth engineer to create automation, enrichment pipelines and LLM‑assisted creative assets.
- Brief SDRs on warming accounts and hand‑off pipeline‑influencing insights.
- Manage direct‑mail gifting, personalized landing pages, microsites and other experimental tactics.
- Kill under‑performing campaigns within 14 days and launch a new experiment each week.
Required profile
- 4+ years of B2B paid media experience, preferably in SaaS.
- Hands‑on experience with true ABM – named‑list targeting, multi‑channel orchestration and account‑level reporting.
- Data‑first mindset; comfortable owning numbers and making rapid decisions.
- Proven track record of shipping unconventional growth experiments.
- Aspiring to move into a Director‑level digital role within 18‑24 months.
Required skills
- LinkedIn Ads
- Google Search & Display advertising
- Programmatic advertising platforms
- G2 and Capterra advertising
- Affiliate marketing tools
- HubSpot
- Salesforce
- Clay
- Apollo
- ZoomInfo
- Claude (LLM) and Cursor
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Published 1 month ago
Expires 1 day from now
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Hustle Consulting (Pty) Ltd
Cape Town