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Paid Media Specialist

AdMakers International · Le Cap

🇬🇧 English
Google Ads Meta Ads campaign optimisation

Job description

About the role

We are looking for a results‑driven Paid Media Specialist to manage and optimise our digital advertising campaigns across Google and Meta platforms. The role is full‑time, Monday‑to‑Friday, based in our Cape Town office.

Key responsibilities

  • Plan, launch and monitor paid search and paid social campaigns on Google Ads and Meta Ads.
  • Continuously optimise campaigns to improve performance metrics such as CTR, CPA and ROAS.
  • Analyse campaign data, generate regular performance reports and provide actionable insights.
  • Collaborate with creative and product teams to align ad copy and landing pages with campaign goals.
  • Maintain budget pacing and ensure spend efficiency.

Required profile

  • Strong analytical mindset with high attention to detail.
  • Proven experience in managing Google Ads and Meta Ads campaigns.
  • Ability to interpret data and produce clear performance reports.
  • Results‑oriented attitude and ability to work independently within a team.

Required skills

  • Google Ads
  • Meta Ads
  • Campaign optimisation

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Published 2 months ago

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AdMakers International

Le Cap