Head of Marketing and Admissions

About the role

The Head of Marketing and Admissions at Glenwood House leads marketing, admissions and enrolment strategies to drive school growth. The position is based in George, Western Cape, on a permanent basis.

Key responsibilities

• Develop and implement enrolment, communication and marketing strategies.
• Manage advertising, publicity and public relations activities.
• Oversee digital marketing, including website, social media and online campaigns.
• Plan and manage the marketing budget.
• Supervise graphic designers and print vendors.
• Organise open days, school tours and exhibitions.
• Manage social media content and media relations, and oversee internal and external communications.
• Handle prospective family enquiries, school tours and interviews, and convert leads into enrolments.
• Manage new student admissions, transfers and leavers processes.
• Produce enrolment, leavers and competitor reports.

Required profile

• Relevant diploma or degree.
• Minimum 3 years' experience in a similar role.
• Excellent interpersonal and communication skills, strong organisational and administrative abilities.
• Ability to work under pressure and maintain confidentiality.
• Enthusiastic, energetic, creative and a team player.

Required skills

• Computer literacy: Word, Excel, PowerPoint and Outlook.