Lead Generator (Cape Town)

About the role

A client of Remote Choice, a growing company offering innovative solutions to businesses, is looking for a Lead Generator based in Cape Town. You will identify and develop new business opportunities by engaging potential clients, understanding their needs and introducing them to the company's solutions. The role suits someone with strong communication skills, a proactive approach to prospecting and the ability to build lasting client relationships.

Key responsibilities

• Proactively reach out to potential clients via cold calls, emails and other channels to generate interest in the services.
• Identify key decision-makers, assess their business needs and explain how the solutions can benefit them.
• Build and maintain strong relationships with potential clients to foster trust and engagement.
• Stay informed about industry trends, competitor activity and emerging opportunities.
• Monitor and report on key performance metrics such as call activity, lead conversion rates and revenue generation.
• Ensure all interactions meet regulatory and ethical standards.

Required profile

• Proven ability to generate leads and drive sales, preferably in a B2B environment; industry-specific experience is beneficial but not required.
• Strong verbal and written communication skills.
• Self-motivated, able to work independently and handle rejection and objections.
• Familiarity with CRM systems, Microsoft Office and other sales tools, and willingness to adapt to new technologies.