Creative Producer (Performance Marketing)

About the role

We are seeking a Creative Producer to lead the creative production engine for user acquisition and performance marketing across multiple digital products. Based in South Africa and working fully remotely, you will own the end‑to‑end process for video, static, GIF, and landing‑page assets, turning data‑driven insights into high‑impact creative concepts.

Key responsibilities

• Manage the full creative pipeline for user acquisition, delivering 100+ video, static and GIF assets each month.
• Oversee landing‑page and funnel production, handling roughly 20 projects per month from brief to publication.
• Research, develop and test new creative formats, moving beyond incoming briefs.
• Analyze performance data to decide which concepts to scale, iterate or discontinue.
• Write clear creative briefs and scripts, and directly produce and edit photo and video content.
• Coordinate freelance creatives and external agencies, ensuring timelines and quality standards.
• Explore and implement AI‑powered creative generation and automation tools.
• Collaborate with performance‑marketing and cross‑functional teams to align creative output with acquisition goals.

Required profile

• 3+ years of experience in creative production, creative operations, or a similar production‑focused role.
• Background in mobile gaming, iGaming, or B2C digital products is preferred.
• Experience in fast‑paced, startup‑like environments.
• Hands‑on experience with AI‑based creative tools and mobile‑first ad formats for Meta and TikTok.

Required skills

• AI‑powered creative generation tools
• Video production and editing
• Photo editing and graphic design
• Landing‑page development and interactive format creation
• Meta (Facebook) advertising platform
• TikTok advertising platform