Car Content Creator – Build Your Personal Brand

About the role

We are looking for charismatic and creative Car Content Creators to transform traditional car sales by building a personal brand within our dealership. Your success will be measured by engagement, followers, and vehicle sales generated from your social media content.

Key responsibilities

• Produce daily high‑energy content for TikTok, Instagram Reels, and YouTube Shorts, including vehicle walk‑arounds, test drives, feature highlights, and behind‑the‑scenes dealership life.
• Engage with the audience by responding to comments and direct messages, nurturing leads and converting followers into buyers.
• Act as the face of the dealership, conveying authentic enthusiasm for our vehicles and building trust with potential customers.

Required profile

• Minimum Grade 12/Matric; a marketing diploma or degree is advantageous.
• Strong existing portfolio of high‑engagement social‑media content on TikTok or Instagram.
• Authentic, relatable on‑camera personality with strong verbal and written communication skills.

Required skills

• Proficient video editing using mobile apps such as CapCut, TikTok editor, and Instagram Reels.
• Ability to quickly adapt to rapidly changing social‑media trends.