Analytics Solutions Architect

About the role

The Analytics Solutions Architect will lead the design and delivery of measurement solutions for web and mobile properties. You will translate business objectives into robust tracking architectures, ensure privacy‑compliant implementations, and raise the quality bar for analytics delivery.

Key responsibilities

• Configure and implement GA4, Adobe Analytics, Firebase Analytics and AppsFlyer, aligning events and conversions with KPI targets.
• Use tag‑management platforms such as Google Tag Manager or Tealium for event tracking, debugging and data‑layer integration.
• Implement first‑party data solutions including Consent Mode, Enhanced Conversions and Conversion APIs.
• Design, deploy and support server‑side tagging with sGTM, handling vendor routing and troubleshooting.
• Produce tracking plans, event schemas and data‑layer specifications in partnership with client engineering teams.
• Lead technical workshops, define measurement architecture, and manage change‑control and release readiness.
• Conduct QA using Chrome DevTools, Charles Proxy and documented test cases to ensure data accuracy and consent compliance.
• Mentor team members and educate clients on analytics tools and reporting.

Required profile

• Strong experience delivering web and app analytics implementations.
• Ability to work closely with client engineering and product teams.
• Excellent problem‑solving skills and attention to detail.
• Proactive communication and mentorship mindset.

Required skills

• Google Analytics 4 (GA4)
• Adobe Analytics
• Firebase Analytics
• AppsFlyer
• Google Tag Manager (GTM)
• Tealium
• Consent Mode, Enhanced Conversions, Conversion APIs
• Server‑side tagging (sGTM)
• Chrome DevTools
• Charles Proxy