Shopify / CRO Web Developer

About the role

We are seeking a proactive Shopify / CRO Web Developer to join our web development team. You will own Shopify projects from initial build through redesign and ongoing conversion optimisation, while also supporting WordPress sites as needed.

Key responsibilities

• Build new Shopify stores and rebuild existing client stores.
• Set up premium Shopify themes, custom sections, metafields and integrate apps.
• Customise Shopify and WordPress sites using CSS, HTML, JavaScript and Liquid.
• Manage Shopify backend – products, collections, navigation, filters, payments and settings.
• Conduct CRO audits on Shopify and WordPress sites and implement approved improvements.
• Update and improve WordPress informational sites and smaller client projects.
• Communicate clearly with clients and internal teams.
• Test work across mobile, desktop, checkout flows, forms and key user journeys.
• Assist with basic SEO setup and tracking verification.

Required profile

• Detail‑oriented, proactive and able to work independently without micromanagement.
• Client‑friendly communication style and strong accountability.
• Enjoys building clean, fast, conversion‑focused e‑commerce stores and can provide real examples.

Required skills

• Strong CSS (non‑negotiable).
• Solid HTML and JavaScript knowledge.
• Shopify theme customisation and Liquid basics.
• Understanding of Shopify backend (products, collections, metafields, apps, shipping, payments).
• Browser DevTools expertise.
• Tracking tools: GA4, GTM, Meta Pixel, Google Ads conversions, e‑commerce events.
• CRO and UX best practices for mobile‑first design.
• WordPress layout updates, custom CSS, Elementor/Divi/Gutenberg, plugin troubleshooting.
• Basic SEO knowledge (meta titles, descriptions, headings, redirects, alt text).
• Comfort using AI tools to accelerate workflow.
• Basic image editing (Canva, Photoshop, Illustrator) – nice to have.