Sales Development Representative (Western Cape)

About the role

The Sales Development Representative (SDR) will own the prospecting and qualification phases of Yoco’s sales cycle in the Western Cape region. The primary goal is to generate qualified appointments for both inside (telesales) and outside (field sales) teams, driving pipeline growth across multiple industry verticals.

Key responsibilities

• Conduct outbound telemarketing and email outreach to targeted geographic areas and industries.
• Research and expand prospect lists using LinkedIn, Meta, Google Maps and internal tools.
• Profile strategic accounts, identify decision‑makers, and present initial solutions to start the sales cycle.
• Organise and host group demos, webinars, live seminars and trade‑show activities to warm leads.
• Perform initial needs assessments, qualify prospects, and schedule appointments for sales teams.
• Maintain accurate activity records in the CRM and ensure data hygiene.
• Collaborate with sales, marketing and operations to streamline the end‑to‑end sales process.

Required profile

• 2‑5 years of experience in SDR, sales or customer support roles.
• Proven ability to turn unengaged prospects into high‑value opportunities.
• Self‑starter with a track record of credible achievements.
• Strong understanding of the payments industry and related software/hardware solutions.
• Customer‑centric mindset with excellent verbal and written communication.

Required skills

• CRM proficiency

What we offer

• Opportunity to work with a fast‑growing fintech leader.
• Dynamic, entrepreneurial environment with clear career progression.
• Access to ongoing training and professional development.