Mid-level SEO Specialist (Hybrid, Durbanville)

About the role

Rogerwilco is seeking a mid‑level SEO Specialist to join its vibrant team in Durbanville. You will own the optimisation of client websites, driving organic growth through technical improvements, keyword strategy and content optimisation.

Key responsibilities

• Conduct in‑depth keyword research and competitor analysis.
• Optimise on‑page elements such as content, meta tags, URLs and internal linking.
• Perform technical SEO audits and coordinate fixes with development teams.
• Track, analyse and report performance KPIs (traffic, rankings, CTR, etc.).
• Collaborate with content creators and web teams to implement SEO initiatives.
• Stay up‑to‑date with algorithm changes, new tools and industry best practices.

Required profile

• 3–5 years of experience in SEO or digital marketing.
• Strong understanding of on‑page, off‑page and technical SEO.
• Ability to analyse data and turn insights into actionable recommendations.
• Comfortable working cross‑functionally and managing multiple projects.

Required skills

• Google Analytics
• Google Search Console
• SEMrush
• Screaming Frog
• ClickUp (optional)
• GSuite (optional)

What we offer

• Employee recognition and spot‑bonus programme.
• Mental health support services.
• Commission opportunities for new business leads.
• Hybrid work model with a fully stocked office bar and coffee machine.
• On‑the‑job training and upskilling at leading South African tertiary institutions.
• Paid volunteer time and a birthday day off.