Marketing Assistant – Digital Education

About the role

We are seeking a highly organised and detail‑oriented Marketing Assistant to support the day‑to‑day execution of key marketing activities for a fast‑paced digital education business. The role will involve website updates, webinar coordination, email campaign execution, content publishing and general marketing administration, working in a hybrid setting on UK business hours.

Key responsibilities

• Execute website and CMS updates, including banners, CTA updates, content refreshes and removal of outdated information.
• Maintain and update partner course listings to support lead generation initiatives.
• Assist with SEO‑focused content freshness updates across the website.
• Write short‑form blog content covering industry news, statistics, reports and trending topics.
• Conduct trend research using tools such as Google Trends and contribute ideas during weekly content planning sessions.
• Support the rollout of quarterly email campaigns by updating copy and imagery across large volumes of email assets.
• Create and schedule marketing emails for prospects, students and alumni databases.
• Manage social media inboxes and marketing communications, ensuring professional and timely responses.
• Coordinate webinar and event logistics, including scheduling, guest coordination and communications.
• Execute webinar promotion workflows to maximise attendance and engagement.
• Compile post‑webinar reporting data from Zoom and other platforms and ensure follow‑up communications are sent promptly.

Required profile

• At least 1 year of experience in a marketing support, content marketing, administrative or internship role.
• Highly organised and detail‑oriented with a strong focus on delivery and coordination.
• Thrives in a fast‑moving environment and enjoys structured workflows.
• Motivated by completing high volumes of tasks to a high standard.

Required skills

• Experience with a Content Management System (CMS).
• Basic SEO knowledge for content freshness.
• Proficiency using Google Trends for research.
• Familiarity with email marketing platforms.
• Experience with Zoom for webinar reporting.

What we offer

• Hybrid work arrangement (Cape Town office and remote).
• UK business hours (9:00 am – 5:30 pm).
• Salary range R25,000 – R30,000 per month.