Director, Revenue Trade Management & Category Development

About the role

The Director of Revenue Trade Management and Category Development will act as the bridge between brand/category teams and commercial operating teams, ensuring that brand strategies are translated into actionable commercial plans across bottlers and customer channels. This senior role drives commercial planning, pricing architecture, and new product introductions while partnering with revenue growth management to maximise profit.

Key responsibilities

• Represent the total trademark commercial perspective in all discussions and decisions across the bottler network.
• Translate brand strategies into channel‑specific plans for retail and food‑service.
• Develop, implement and achieve the annual commercial business plan.
• Align channel input on price and pack architecture and steward new item introductions.
• Collaborate with Revenue Growth Management to create tools and tracking for sales teams.
• Support category/brand teams with program budgeting, allocation and re‑allocation based on performance.
• Lead development of tools and tracking to ensure profitable growth across the portfolio.
• Partner with product and package leads to create launch decks and planning documents for market execution.

Required profile

• Bachelor’s degree in Marketing, Business or a related field.
• 5‑7 years of experience in consumer goods or beverages, preferably in brand and category management.
• Proven leadership across large‑store, small‑store and food‑service channels.
• Strong business acumen with ability to create 1‑3‑year business plans and anticipate market trends.
• Excellent communication and relationship‑building skills at all organisational levels.
• Experience managing virtual teams and influencing multiple stakeholders.
• Track record of delivering profitable growth through cross‑functional collaboration.

Required skills