Digital Campaign Manager

About the role

Connect, a fast‑growing media company in South Africa, is looking for a Digital Campaign Manager to maximise client digital budgets and drive performance‑lead results across paid social and programmatic channels.

Key responsibilities

• Implement, optimise, analyse and report on digital campaigns for clients.
• Set up standard and custom pixel events and conversion tracking on Meta, Twitter, LinkedIn, TikTok and Google Analytics 4.
• Allocate and manage budgets efficiently across platforms.
• Troubleshoot technical issues within buying platforms and propose solutions.
• Conduct post‑campaign analysis, present insights and recommendations to Digital Leads and clients.

Required profile

• 4–6 years of experience in performance marketing or paid media.
• Passion for digital marketing and a desire to build a career in the digital space.
• Strong analytical mindset with the ability to translate data into optimisation strategies.
• Excellent written and verbal communication skills, able to manage client expectations.
• Self‑motivated, proactive and comfortable working in a fast‑paced, entrepreneurial environment.

Required skills

• Meta (Facebook/Instagram) advertising
• Twitter, LinkedIn and TikTok advertising platforms
• Google Ads
• Google Analytics 4 (GA4) conversion tracking
• Pixel implementation and custom event setup
• Paid Social campaign management
• Campaign analytics and verification tracking