Key Account Manager - Specialty Retail

About the role

Red Bull is looking for a Key Account Manager for its Specialty Retail business in South Africa, based in Cape Town. The role builds and develops a scalable growth channel across Value, DIY and other non-traditional retail environments, turning fragmented opportunities into a clear channel strategy that delivers profitable volume, distribution, availability and visibility. It works closely with Distribution, Field Sales, Trade Marketing, Category Management, Finance, Operations and Marketing.

Key responsibilities

• Own the Specialty Retail strategy, map and segment the retail universe and turn it into annual plans with clear objectives.
• Build a new-business pipeline, research prospects, prepare commercial business cases and negotiate range, pricing, distribution and visibility.
• Manage key accounts through joint business plans, account plans and regular business reviews, expanding distribution and assortment.
• Work with Distribution to set scalable routes to market, resolve ordering and replenishment barriers and build distribution models for regional customers.
• Drive execution at store level with Field Sales and Trade Marketing, focusing on availability, assortment, pricing, cold availability and visibility.
• Deliver annual volume, revenue, distribution and profitability targets, manage customer investments and provide regular reporting on account performance and the new-business pipeline.

Required profile

• 2-3 years of commercial experience in Key Account Management, National Accounts, Business Development or Channel Development in FMCG, beverages, retail or a related industry.
• Bachelor's degree in Business, Commerce, Marketing, Sales or a related field.
• Strong knowledge of the South African FMCG and retail environment and experience with customer strategies, annual account plans and joint business plans.
• Experience building relationships with senior stakeholders across buying, procurement, operations, marketing and supply chain.
• Fluent in English.

Required skills

• Customer forecasting, investment management, pricing, profitability and commercial negotiation.
• Highly proficient in Microsoft Office, especially Excel and PowerPoint.
• Strong analytical, presentation, communication, project management and stakeholder-management skills.