Copywriter (Creative, Integrated) - 6 Month Fixed Term

About the role

An iconic global homeware brand is looking for an experienced digital writer to join its Somerset West headquarters as a mid to senior Copywriter. This is a 6-month fixed-term, hybrid opportunity to write for international markets, with mostly digital content and some print. The role shapes persuasive, on-brand copy for marketing and advertising materials within the company's Content Studio, working closely with global subsidiaries.

Key responsibilities

• Shape the brand's strategic messaging and collaborate with stakeholders on content strategies and campaigns.
• Create copy for websites, blogs, emailers, social media, PPC, press releases, POS materials, print advertising, editorial, video and radio scripts.
• Lead multiple copywriting projects from concept to completion, keeping brand consistency and meeting deadlines.
• Edit and proofread content for grammar, spelling, accuracy and brand consistency.
• Work with SEO specialists to optimise copy for search visibility and keyword targeting.
• Stay up to date on industry trends, best practices and product knowledge, and provide additional copywriting support as needed.

Required profile

• Tertiary qualification in English, Copywriting, Communications, Marketing or Journalism.
• Proven copywriting experience, preferably in a senior or lead role; experience with premium lifestyle brands is advantageous.
• Excellent written and verbal communication, with an outstanding command of English grammar.
• Strong understanding of marketing and advertising principles.
• Ability to manage multiple projects and competing deadlines in a fast-paced environment.
• Portfolio to submit with the application; applicants without the relevant experience should consider their application unsuccessful.

Required skills

• Microsoft Office Suite (Word, Excel, Outlook).
• Proofreading tools such as Grammarly and Hemingway.
• SEO best practices and experience optimising content for search engines.
• Familiarity with social media platforms and their copywriting requirements.
• Nice to have: AI writing tools such as Copy.ai, task management tools such as Trello or Asana, social media experience (Instagram, Facebook, TikTok, YouTube) and SEO tools such as SEMrush.