Coastal Grower Liaison Officer

About the role

The Coastal Grower Liaison Officer will lead the sourcing of avocado supplies from growers across South Africa’s coastal regions. Reporting to senior management, the role combines commercial sales expertise with deep horticultural knowledge to ensure a reliable, high‑quality avocado pipeline.

Key responsibilities

• Collect and compile seasonal harvest estimates from growers to support accurate production planning.
• Coordinate supply from external growers and develop effective picking and harvesting strategies.
• Oversee collection and submission of maturity samples and schedule harvesting based on analysis results.
• Conduct regular visits to growers and packhouses to verify compliance with packing and quality standards.
• Receive quality‑related feedback from packhouses or markets and communicate it promptly to growers.
• Maintain a basic understanding of fresh‑produce agricultural practices to support growers and operations.

Required profile

• Matric certificate and a Degree or Diploma in Commerce or Agriculture.
• 3–5 years of field experience in the horticultural industry.
• 3–5 years of commercial sales experience in avocados.
• Strong knowledge of avocado production, fresh‑food chain economics, and food‑safety accreditation.
• Excellent organisational, time‑management and communication skills.
• Valid driver’s licence and willingness to work overtime when required.

Required skills

• Proficient in Microsoft Excel.
• Proficient in Microsoft Word.
• Proficient in Microsoft PowerPoint.