Marketing Analyst

About the role

We are looking for a Marketing Analyst to drive strategic development, audience growth and brand engagement for our event portfolio. Working closely with the Portfolio Director and cross‑functional teams, you will lead integrated marketing, creative, sponsorship and trade‑marketing initiatives to deliver measurable business outcomes.

Key responsibilities

• Develop and execute integrated marketing and PR strategies that increase audience engagement and event revenue.
• Monitor and improve Net Promoter Score (NPS) to exceed global targets.
• Oversee creative direction across collateral, digital design, websites, social media and event look‑and‑feel.
• Ensure all sponsorship marketing deliverables are measurable, approved and delivered on time.
• Build and manage media partnership relationships and support sponsor acquisition.
• Design and implement trade‑marketing and PR plans using new platforms and channels.

Required profile

• Proven experience in creating and executing integrated marketing and PR campaigns.
• Strong understanding of event marketing, audience development and brand positioning.
• Ability to manage budgets effectively while identifying cost‑saving opportunities.
• Experience overseeing creative direction across digital and physical channels.
• Excellent stakeholder management and collaboration across marketing, sales, operations and leadership.
• Strong project‑management and organizational skills with attention to detail.

Required skills

• Integrated marketing strategy development
• Event marketing and audience development
• Budget management
• Creative direction for digital and physical assets
• Stakeholder management
• Project management

What we offer

• Healthy work‑life balance with wellbeing initiatives.
• Shared parental leave and flexible working options.
• Opportunities to work on high‑impact events with a collaborative, innovative team.