Digital Marketing Strategist

About the role

Reporting to the Director of Strategy, the Digital Marketing Specialist supports the execution of digital marketing activities for RUNNER's medical practice clients. They play an integral role in achieving our clients' goals and maintaining strong client relationships.

Key responsibilities

• Collaborate with leadership to build unique digital marketing strategies, including the Marketing Roadmap service.
• Work with strategists, media experts, creatives, and developers to deliver top‑class assets and drive results across RUNNER's services.
• Develop and analyze monthly performance reports, meet with clients to review initiatives, and plan future strategies.
• Stay current with changes in the digital marketing landscape, tools, and best practices.

Required profile

• Digital marketing agency experience (excluding internships).
• Ability to thrive in a fast‑paced, ever‑changing environment.
• Take direction well while being capable of independent work.
• Passion for generating leads, traffic, and sales.
• Strong attention to detail and excellent organization.
• Flexibility to adapt to changing business needs.
• Proven ability to write long‑form and short‑form copy quickly.

Required skills

• 4+ years of digital marketing experience, including at least 2 years in an agency.
• Hands‑on execution of content marketing, SEO, lead nurturing, email marketing, conversion rate optimization, website and landing‑page creation.
• Strong analytical skills with Google Analytics and lead pipeline reporting.
• Working knowledge of Google Ads and Meta ads.
• Creative copywriting for long‑form (website, blogs) and short‑form (social, ad copy) content from an SEO perspective.
• Experience with CRM platforms such as HubSpot, Salesforce, or HighLevel.
• Familiarity with project‑management tools like Wrike, Monday.com, or Asana.
• Proficiency in WordPress CMS and plugins.
• Use of AI content tools (ChatGPT, Claude, Gemini) and SEO tools (SE Ranking, SEMrush, Google Search Console).

What we offer

• Fully remote work arrangement.
• Unlimited paid time off.
• No‑meeting Wednesdays and First Fridays off.