Content Strategist
Ozow · Cape Town
Job description
About the role
As a Content Strategist at Ozow, you will shape and execute the company’s content narrative. You will receive strategic briefs from the Marketing Manager, conduct thorough research, and craft high‑quality content across formats such as long‑form articles, white papers, case studies, website copy and social media posts.
Key responsibilities
- Write in‑depth content directly for various formats, including long‑form articles, white papers, case studies, web copy, social media updates and supporting collateral.
- Translate single content ideas across multiple channels while preserving core substance and message.
- Research and develop content based on a deepening understanding of Ozow’s payment products and the broader fintech industry.
- Produce material tailored for a sophisticated business audience that values technical depth.
- Interpret strategic briefs from the Marketing Manager and plan execution across channels.
- Manage delivery of content through Ozow’s internal studio and external production partners.
- Own Ozow’s owned content channels, handling publishing schedules and deployment.
- Report on content and channel performance against campaign goals and funnel metrics.
- Utilise work‑management tools for brief intake, delivery tracking and production visibility.
- Apply AI tools thoughtfully to assist with research, drafting and repurposing while maintaining brand voice.
Required profile
- Proven track record in content strategy and creation within complex product environments.
- Strong writing portfolio covering multiple formats, especially long‑form pieces.
- Ability to write with technical or product depth for a knowledgeable business audience.
- Experience translating strategic briefs into actionable multi‑format content plans.
- Hands‑on experience managing social media channels, publishing, reporting and community engagement.
- Background in B2B content creation, preferably in payments, fintech, SaaS or technology.
- Experience developing briefs for creative production (design, animation, video) and managing those processes.
- Collaboration experience with internal studio or design teams.
- Relevant qualification in marketing, communications or journalism (beneficial).
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Published 15 hours ago
Expires 1 month from now
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Ozow
Cape Town
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