Broker Regional Sales Manager – Coastal Region

About the role

Our client, a leading short-term insurer, is seeking a highly strategic and driven Broker Regional Sales Manager (Coastal Region) to lead their distribution strategy and expand their market footprint. If you are a dynamic sales leader with a passion for building robust broker partnerships and driving profitable growth, this is the opportunity for you.

Key responsibilities

• Develop and implement regional sales and distribution plans aligned to the IFA Channel strategy and business objectives.
• Drive growth in Gross Written Premium, policy count, retention, and profitability across allocated broker segments.
• Identify regional market opportunities and implement growth initiatives to improve broker productivity and market penetration.
• Build and maintain strong relationships with key brokers, brokerage principals, and strategic distribution partners.
• Develop broker engagement plans to increase supporting brokers, market share, retention, and business production.
• Support the acquisition and onboarding of targeted brokers in line with regional growth objectives.
• Lead, coach, and develop a team of Specialist Market Advisers to achieve sales and service objectives.
• Manage individual and team performance through regular coaching, performance reviews, and development planning.
• Monitor and manage regional portfolio performance, including growth, retention, profitability, and loss ratio trends.
• Analyse broker and portfolio data to identify opportunities, risks, and areas requiring intervention.
• Ensure sound commercial decision‑making that balances growth objectives with underwriting discipline.
• Oversee broker onboarding activities and ensure effective implementation of broker agreements and accreditation requirements.
• Drive broker adoption of digital tools, systems, and processes to improve efficiency and service delivery.
• Ensure adherence to FAIS, regulatory, and internal governance requirements across the region.

Required profile

• Relevant bachelor’s degree in commerce, Business, Finance, Insurance, or CFP.
• FAIS compliant with RE1 and RE5.
• Minimum 8 years’ experience in insurance distribution, broker management, or commercial insurance leadership.
• Minimum 5‑8 years’ experience leading geographically dispersed sales teams.
• Proven track record in developing strategic broker partnerships and delivering profitable growth.
• Deep understanding of short‑term insurance, broker distribution models, regulatory frameworks, and market dynamics.